Challenge
Neno’s Naturals needed a cohesive, playful, and feminine brand identity to reflect its mission and values. This included branding, packaging, and sales collateral to create a unified and professional image that appeals to health-conscious consumers.

Approach
In-depth research was conducted into the wellness and CBD industries to create a brand that aligns with Neno’s Naturals’ commitment to natural and sustainable health solutions. The branding system for Neno’s Naturals was designed to be clean, modern, and approachable, emphasizing the brand’s dedication to quality, inclusivity, and trust. Natural and soothing colors were selected to evoke a sense of calm and wellness. Modern, clean typefaces were chosen to convey professionalism and trustworthiness.

The packaging was designed to highlight the natural ingredients and high quality of the products. Clear, minimalistic labeling and natural brand imagery were used to communicate the company’s commitment to transparency and quality.

Website and social media platforms were generated to create a cohesive online presence utilizing 3D product renderings.

Results
The branding of Neno’s Naturals successfully established a cohesive and professional brand identity. The new design elements effectively communicate the brand’s commitment to natural health solutions and education, enhancing their market presence and appeal to consumers.